Episode 21

The Importance of Authenticity In Content Creation With Brandon Edler

Published on: 15th April, 2024

In this conversation, Nick Engvall is joined by Brandon Edler and they discuss their experiences working in the content industry, particularly in the sneaker and media space. They reminisce about their time at Complex and the evolution of social media platforms. They also touch on the importance of storytelling and dynamic visuals in content strategies, as well as the challenges of measuring success in the digital age. The conversation in this part focuses on the success and impact of their work at Finish Line, the importance of authenticity in content creation, and the future of tangible media. In this final part of the conversation, Nick and Brandon discuss their favorite shows, the internet's impact on exploration, their experiences with sneakers, the changing landscape of content and social media, the concept of selling out, and the importance of in-person experiences and community.

Brandon Edler: https://www.instagram.com/mrbrando3/

Subscribe to our newsletter: http://outsidepods.substack.com/

Please like, subscribe, review, and share this episode if you enjoyed it. It goes a long way to helping us grow the podcast 🙏

[Links contain affiliate links, we may receive a small commission if you make a purchase after clicking a link. A great way to support the pod!]

Want to buy me a coffee in support of the pod? https://www.buymeacoffee.com/nickengvall


Proudly Recorded Using Riverside: http://www.riverside.fm/?via=outsidepods

Hosting By Captivate: https://www.captivate.fm/signup?ref=nickengvall


Follow Nick Engvall:

Twitter: https://threads.net/@nickengvall

Instagram: https://instagram.com/nickengvall

All Episodes Previous Episode
Subscribe to the Newsletter!

Subscribe to the Newsletter!

A non-sponsored newsletter that covers topics from around the sneaker culture and footwear business that get overlooked by corporate-backed blogs and media outlets.
Show artwork for Outside The Box: Convos With Creators

About the Podcast

Outside The Box: Convos With Creators
Outside The Box Podcast is hosted by Nick Engvall and aims to showcase the creative process and inspire people to turn their passion into career opportunities through conversations with thought-leaders, creators, and entrepreneurs in the sneaker business.
Support This Show

About your host

Profile picture for Nick Engvall

Nick Engvall

Nick Engvall is a writer, content creator, strategist, and consultant, with nearly 20 years of experience in the footwear industry. Nick has helped brands like Stadium Goods, StockX, Finish Line, Complex, Eastbay, and countless others find their voice and niche in the sneaker business. He currently hosts the Sneaker History Podcast, Outside The Box Podcast, and provides consulting services to companies looking to better connect with sneaker enthusiasts.