Episode 2

Sneaker Brands “Stay Woke” or Just Bad Marketing

Published on: 3rd February, 2019

On Episode 2 of Season 2, we answer questions from YOU! 

What do sneaker patents actually do and how or why do they exist? How many can one shoe have? 

18:00 - How has PUMA been so successful in the past 12-18 months?

23:00 - Sneaker Brands Trying To Be "Woke"

31:00 - Augmented Reality Kicks! Virtually try on your sneakers through your phone. Can this ever replace the real thing? 

35:00 - The Future of Revolution-Airs Type Contests (Sean Wotherspoon)

39:08 - YEEZY Sales Grow 600% True or False?

42:40 - The Future of the YEEZY Brand, competing with adidas, Jordan, Nike, PUMA and more.

48:30 - It Takes Time to Become a Success - Does Kanye West have the patience?

53:15 - Nike is in Hot Water Over a New Offensive Air Max Logo & Nike's repeat offensive mishaps with Muslims.

55:30 - Nike Air Bakin History (Tim Hardaway) 

59:59 - What we are excited about right now. What we want to learn right now.

The world of sneakers is growing and we put together Tiffany Beers, Nick Engvall, and Jacques Slade for a new podcast discussing the latest and greatest. Outside The Box covers the latest happenings in all the things that we do from three unique perspectives shaped by nearly three decades of experience.

iTunes: https://fave.co/2JhdsLa

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Spotify: https://spoti.fi/2TiFcnM

Thanks for watching. Subscribe for more.

►SUBSCRIBE TO TIFFANY: https://www.youtube.com/user/rumblebeers

Twitter: https://twitter.com/TiffanyBeers

Instagram: https://www.instagram.com/tiffanybeers/

►SUBSCRIBE TO NICK: https://www.youtube.com/sneakerhistory

Twitter: https://twitter.com/Nickengvall

Instagram: https://www.instagram.com/nickengvall

►SUBSCRIBE TO JACQUES: http://www.youtube.com/user/kustoo

Twitter: https://twitter.com/kustoo

Instagram: https://www.instagram.com/kustoo

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About the Podcast

Outside The Box: Convos With Creators
Outside The Box Podcast is hosted by Nick Engvall and aims to showcase the creative process and inspire people to turn their passion into career opportunities through conversations with thought-leaders, creators, and entrepreneurs in the sneaker business.
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Nick Engvall

Nick Engvall is a writer, content creator, strategist, and consultant, with nearly 20 years of experience in the footwear industry. Nick has helped brands like Stadium Goods, StockX, Finish Line, Complex, Eastbay, and countless others find their voice and niche in the sneaker business. He currently hosts the Sneaker History Podcast, Outside The Box Podcast, and provides consulting services to companies looking to better connect with sneaker enthusiasts.